NEWS
An Urban's Rural View
Urban C. Lehner Editor Emeritus
Mon Mar 16, 2015 07:34 AM CDT

Chipotle and Whole Foods did it long ago. Chick-Fil-A did it last year. McDonald's just did it. Costco is talking about it.

One by one, businesses that serve chicken are promising their birds will be raised without antibiotics. It's a chain reaction: Each anti-antibiotic pledge begets new pledges.

KFC, are you next?

Competition, not regulation, is the reaction's catalyst. No government agency bans antibiotics in livestock raising. Food and Drug Administration voluntary guidelines (http://tiny.cc/…) allow their use for treating sick animals and preventing disease with a veterinarian's blessing.

Restaurants and retailers are demanding tougher limits. Surveys and focus ...

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