NEWS
Wooing Millenials
Emily Unglesbee DTN Staff Reporter
Wed Feb 5, 2014 06:31 AM CST

NASHVILLE, Tenn. (DTN) -- The eating habits of young Americans were under scrutiny at the National Cattlemen's Beef Association annual convention in Nashville on Tuesday.

At 80 million strong, millenials -- people between the ages of 14 and 34 -- represent the largest generation since the baby boomers. Unlike the baby boomers, however, beef is not on the top of their menu.

Research shows they love food -- or rather, they love to read about it, watch it being made, and take pictures of it. Every day, the millennial generation visits the top five cooking websites 4.5 million times and ...

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