FARM BUSINESS NEWS
U.S. Food Labels Change
Tue Nov 5, 2013 04:25 PM CST

(Dow Jones) -- Now you see them. Now you don't. Food products labeled as "natural" are starting to disappear.

"Natural" Goldfish crackers will soon be just Goldfish. "All Natural" Naked juice is going stark Naked. "All Natural" Puffins cereal is turning into plain old Puffins.

A growing number of food and drink companies including PepsiCo Inc. and Campbell Soup Co. are quietly removing these claims from packages amid lawsuits challenging the "naturalness" of everything from potato chips to ice cream to granola bars.

Food labeled "natural" raked in more than $40 billion in U.S. retail sales over the past 12 ...

Quick View
Related News Stories
Rural Hospitals Struggling to Survive
Ag Interest Rate Snapshot
Monsanto Eyes Syngenta Takeover
Minding Ag's Business
Potash Profits Disappoint
Woodbury: Farm Family Business
Canada: New Train Safety Rules
Deere: You Own Your Tractor
UAVs Taking Flight in Ag
Minding Ag's Business