EQUIPMENT NEWS
Machinery Chatter
Jim Patrico Progressive Farmer Senior Editor
Wed Jan 15, 2014 03:41 PM CST

An aluminum pickup truck? That's the question behind a big gamble Ford has made with its new F-150. There are several reasons to think it will succeed.

One, the 2015 models will be 700 pounds lighter than this year's, which should mean a significant improvement in gas mileage. (One estimate I have seen is 30-mpg highway for some models.) Two, it could be the start of a trend for all automakers, who must meet much higher federal mileage standards in a few years. Being first with aluminum could burnish Ford's already shiny reputation for innovation. Three, Ford has sold 33 ...

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