Machinery Chatter
Jim Patrico Progressive Farmer Senior Editor
Tue Jul 16, 2013 02:24 PM CDT

OMAHA (DTN/The Progressive Farmer) -- I don't know about you, but if my 100th birthday should somehow roll around, I don't expect to use the occasion to conquer new worlds. But that is what CLAAS, the Germany farm machinery manufacturer is doing.

Last week I had a chance to interview CLAAS of America president Leif Magnusson at the company's combine factory in Omaha. Because of the company's centennial anniversary this year, "We have a story to tell," he said.

The story is actually a marketing message that tells farmers that the Lexion brand of combines and all that hay and ...

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